Written by Paul C. Bastante, CAPS, BDM for The TsunamiRank Blog | Serving Passaic & Sussex Counties, NJ What Is Local SEO, and Why Does It Matter More Than Regular SEO for Small Businesses? If you’ve ever felt confused about SEO, you’re not alone — and you’re definitely not behind. Search engine optimization gets talked about like everyone should just know what it means, but the truth is, most small business owners never had a reason to learn it until now. So let’s break it d